Hey Friends, Jotham Here 👋

Marketing Engineer | Web Dev | HG Coach

I provide web development & digital marketing services for B2B tech companies. I also coach for healthygamer.gg, and supervise a marketing department for a local AI fraud prevention company. A background in STEM, business & marketing, journalism, filmmaking/photography.

Work Experience

Lead a team of 6 marketing professionals executing 30+ annual campaigns that generated 720+ sales-qualified leads yearly. Implemented A.I. tools and departmental policies that doubled productivity across a single year

Conduct 45+ hours of monthly coaching sessions addressing anxiety, depression, and ADHD management. Helped 30+ international clients overcome career obstacles and improve productivity, maintaining a 93% client approval rating.

Built lead generation pipelines generating 100+ sales-qualified leads in six months. Developed company website from scratch, created brand guidelines for two properties, and secured features in four news publications. Established departmental KPIs and configured marketing tracking mechanisms.

Published 250+ stories covering personal wealth, investments, startups, cybersecurity, and technology. Interviewed 700+ business leaders and experts, specializing in in-depth 4-page cover stories.

Published content for 12 magazines, producing 50+ stories on property and entrepreneurship in Malaysia. Assisted in event organization and video production for magazine publishing work.

Education

De Montfort University UK

MSc, Data Science & Business Analytics

2021 - 2023

Tunku Abdul Rahman University College

Bachelors, Mass Communication/Media Studies

2015 - 2018

Volunteering / Projects

Tunku Abdul Rahman Foundation

Closing the Gap Mentor

2023 - Present

Axiata Young CEO Development Programme

Cohort 4 Graduate | Winner of the Final Business Challenge

2018 - 2021

Technology Stack

Web Development

Vue/Nuxt
Substack
Hugo
Astro JS
Tailwind CSS
GSAP
Bricks Builder
WordPress

Content Creation

Lightroom
After Effects
Premiere Pro
Canva
Final Cut Pro
Photoshop
Photomator
Pixelmator

Project management

Miro
Zoho
Notion
Linear
Asana

Productivity

Obisidan
Excalidraw
Powerpoint
Doom Emacs

Portfolio

ITAsoft
2025
Website Development
First project with moderate amount of animations — using mainly GSAP, tailwind-motion & tailwind-intersect.
Visit ITAsoft ↗
SpotNow
2025
Website Development
End-to-end website management, from planning, design to deployment & SEO management.
Visit SpotNow ↗
Innov8tif Corporate Video
2024
Video Production
Very proud of how this ended up, despite being rusty after 6 years of video production.
Visit Innov8tif Corporate Video ↗
ORLIG
2023
Website Development
Learning from Anbiz.com project, and focused on polish & SEO.
Visit ORLIG ↗
Anbiz
2023
Website Development
First serious attempt at enterprise official website — mainly experimented with mobile layouts and UX.
Visit Anbiz ↗
TheEdge Bibliography
2021
Written Work
+200 articles during my stint as a journalist — specialised in long-form 4-page in-depth cover stories.
Visit TheEdge Bibliography ↗
Film Showreel
2018
Video Production
An old showreel from 2018 — putting it up mainly for the After Effects work that still holds up to this day.
Visit Film Showreel ↗